Different sounds and textures will stimulate your little one's senses. Soothes sore gums thanks to the ring teether. Easily attaches to your pushchair for playing on-the-go. Bring out baby's wild side with our new range of toys.

The Wildly collection pairs the cutest animal characters with soft fabrics, hidden sounds and different textures that are great for stimulating senses. Educational as well as fun to feel and play with, your little one will go wild for these roar-some toys.

This friendly little lion toy will make a great travel buddy for your little one. It can be easily clipped onto your pushchair or carrycot to keep baby smiling whilst you're out and about, and is made from super-soft fabric with hidden chime sounds and different textures to feel. And thanks to the teething ring, it'll help to soothe sore gums.